Máster en Digital Business
Máster en Digital Business
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Presencial
Live Streaming
400h
Octubre 2023
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Máster en Digital Business
Presencial
Live Streaming
400h
Octubre 2023
Lidera la digitalización de tu empresa y conecta con líderes del MIT
Revoluciona tu negocio con las últimas tecnologías del mercado y aprende de las mentes más brillantes del mundo.
Este máster te prepara para identificar oportunidades y desarrollar soluciones innovadoras y sostenibles en Digital Commerce, Artificial Intelligence e Internet of Things, con las que liderar los retos del mercado actual y futuro.
Tendrás la oportunidad de aprender con profesores expertos en activo de las mejores empresas de España y líderes mundiales de la MIT Sloan School of Management.
El máster está formado por 5 programas ejecutivos que se pueden cursar de forma independiente o en simultáneo: Digital Commerce, Data Strategy, Exponential Technologies, Innovability y MIT Management & Leadership.
¿Por qué
Digital Business?
Digital Business?
87%
El porcentaje de altos cargos empresariales que afirman que la digitalización es una prioridad
Fuente: Gartner.
x2
Entre 2020 y 2024, la inversión mundial en transformación digital casi se duplicará
Fuente: Statista.
¿Qué te ofrece este máster?
¿Qué te ofrece este máster?
Una oportunidad única
Exclusividad
Fórmate en el ecosistema más tecnológico del mundo
100% Práctica, 0% Postureo
Learning by doing
Aprende creando y experimentando con casos de uso reales.
Conecta con líderes mundiales
Networking
Conecta con las mentes más brillantes del mundo
Módulo 1
Data Strategy
La oportunidad del dato
La oportunidad del dato
Fundamentos de Data Strategy & AI
Fundamentos de Data Science
Data Driven Companies
Algorithm Driven Companies
Masterclass: "Conoce una compañía de Datos"
Fundamentos de Data Science
Data Driven Companies
Algorithm Driven Companies
Masterclass: "Conoce una compañía de Datos"
La cadena de valor en AI
La cadena de valor en AI
La importancia del data preprocessing
Data storytelling
Machine learning
Predictive analytics
Deep Learning el nuevo futuro de la IA
Computer vision
Estado del arte AI
NLP
Blockchain
Data storytelling
Machine learning
Predictive analytics
Deep Learning el nuevo futuro de la IA
Computer vision
Estado del arte AI
NLP
Blockchain
Gobierno del dato
Gobierno del dato
Estrategia del dato en DD Companies
Bases de datos
Big Data
Business Analytics
Gobierno del Dato
Cloud computing
Ética del dato y regulación
Bases de datos
Big Data
Business Analytics
Gobierno del Dato
Cloud computing
Ética del dato y regulación
La creación de valor en Data Strategy
La creación de valor en Data Strategy
Fundamentos de modelos de negocio del dato
Modelos de negocio y de ingresos
Visión de las aplicaciones de IA en empresas
Digital mastery Framework: Digital & Leadership skills
Proyecto Data Strategy final
Modelos de negocio y de ingresos
Visión de las aplicaciones de IA en empresas
Digital mastery Framework: Digital & Leadership skills
Proyecto Data Strategy final
Módulo 1
Data Strategy
La oportunidad del dato
La oportunidad del dato
Fundamentos de Data Strategy & AI
Fundamentos de Data Science
Data Driven Companies
Algorithm Driven Companies
Masterclass: "Conoce una compañía de Datos"
Fundamentos de Data Science
Data Driven Companies
Algorithm Driven Companies
Masterclass: "Conoce una compañía de Datos"
La cadena de valor en AI
La cadena de valor en AI
La importancia del data preprocessing
Data storytelling
Machine learning
Predictive analytics
Deep Learning el nuevo futuro de la IA
Computer vision
Estado del arte AI
NLP
Blockchain
Data storytelling
Machine learning
Predictive analytics
Deep Learning el nuevo futuro de la IA
Computer vision
Estado del arte AI
NLP
Blockchain
Gobierno del dato
Gobierno del dato
Estrategia del dato en DD Companies
Bases de datos
Big Data
Business Analytics
Gobierno del Dato
Cloud computing
Ética del dato y regulación
Bases de datos
Big Data
Business Analytics
Gobierno del Dato
Cloud computing
Ética del dato y regulación
La creación de valor en Data Strategy
La creación de valor en Data Strategy
Fundamentos de modelos de negocio del dato
Modelos de negocio y de ingresos
Visión de las aplicaciones de IA en empresas
Digital mastery Framework: Digital & Leadership skills
Proyecto Data Strategy final
Modelos de negocio y de ingresos
Visión de las aplicaciones de IA en empresas
Digital mastery Framework: Digital & Leadership skills
Proyecto Data Strategy final
Módulo 2
Digital Commerce
Digital Commerce Fundamentals
Digital Commerce Fundamentals
eCommerce vs Digital Commerce
Digital Business Models Fundamentals
Masterclass on Q-Commerce: The case of Glovo
Digital Commerce Platforms
Amazon Group: Background & Fundamentals
Digital Business Platforms
Digital Business Models Fundamentals
Masterclass on Q-Commerce: The case of Glovo
Digital Commerce Platforms
Amazon Group: Background & Fundamentals
Digital Business Platforms
Digital Commerce Corporate Strategies
Digital Commerce Corporate Strategies
Masterclass on D2C: The case of Bebitus
Digital Commerce and Culture & Leadership
Digital Commerce & Digital Transformation
Revenue Drivers in Digital Commerce
Amazon Digital Commerce Strategies
Supply Chain in Digital Commerce
B2B Platforms
Finance in Digital Commerce
Digital Commerce and Culture & Leadership
Digital Commerce & Digital Transformation
Revenue Drivers in Digital Commerce
Amazon Digital Commerce Strategies
Supply Chain in Digital Commerce
B2B Platforms
Finance in Digital Commerce
Put Digital Commerce into action
Put Digital Commerce into action
The case for Amazon
Masterclass on PP: The case of TradeINN
New digital technologies in Digital Commerce
Masterclass on UX: The case of Uber
The Future of Digital Commerce
Masterclass on PP: The case of TradeINN
New digital technologies in Digital Commerce
Masterclass on UX: The case of Uber
The Future of Digital Commerce
Módulo 2
Digital Commerce
Digital Commerce Fundamentals
Digital Commerce Fundamentals
eCommerce vs Digital Commerce
Digital Business Models Fundamentals
Masterclass on Q-Commerce: The case of Glovo
Digital Commerce Platforms
Amazon Group: Background & Fundamentals
Digital Business Platforms
Digital Business Models Fundamentals
Masterclass on Q-Commerce: The case of Glovo
Digital Commerce Platforms
Amazon Group: Background & Fundamentals
Digital Business Platforms
Digital Commerce Corporate Strategies
Digital Commerce Corporate Strategies
Masterclass on D2C: The case of Bebitus
Digital Commerce and Culture & Leadership
Digital Commerce & Digital Transformation
Revenue Drivers in Digital Commerce
Amazon Digital Commerce Strategies
Supply Chain in Digital Commerce
B2B Platforms
Finance in Digital Commerce
Digital Commerce and Culture & Leadership
Digital Commerce & Digital Transformation
Revenue Drivers in Digital Commerce
Amazon Digital Commerce Strategies
Supply Chain in Digital Commerce
B2B Platforms
Finance in Digital Commerce
Put Digital Commerce into action
Put Digital Commerce into action
The case for Amazon
Masterclass on PP: The case of TradeINN
New digital technologies in Digital Commerce
Masterclass on UX: The case of Uber
The Future of Digital Commerce
Masterclass on PP: The case of TradeINN
New digital technologies in Digital Commerce
Masterclass on UX: The case of Uber
The Future of Digital Commerce
Módulo 3
Exponential Tech
Fundamentos de IoT, tecnología e Industria
Fundamentos de IoT, tecnología e Industria
Discovering IoT
Protocolos - Conectividad - Gateways
Masterclass - IoT Business Case
Ecosystem fundamentals
IOT Platforms
Smart Cities
Protocolos - Conectividad - Gateways
Masterclass - IoT Business Case
Ecosystem fundamentals
IOT Platforms
Smart Cities
Exponential Technologies
Exponential Technologies
Blockchain
Robotics
Fabricación Aditiva
Metaverso: AR/VR Technologies
Quantum Computing
Health Tech
Energía
Robotics
Fabricación Aditiva
Metaverso: AR/VR Technologies
Quantum Computing
Health Tech
Energía
Data Science
Data Science
Artificial Intelligence
Data Preprocessing
Modelos de Clasificación
Machine Learning
Data Preprocessing
Modelos de Clasificación
Machine Learning
Aplicaciones y Modelos de Negocio
Aplicaciones y Modelos de Negocio
Exponential Business Models
Digital Mastery Framework
Business & Revenue Models
Digital Business Platforms
Proyecto Final
Digital Mastery Framework
Business & Revenue Models
Digital Business Platforms
Proyecto Final
Módulo 3
Exponential Tech
Fundamentos de IoT, tecnología e Industria
Fundamentos de IoT, tecnología e Industria
Discovering IoT
Protocolos - Conectividad - Gateways
Masterclass - IoT Business Case
Ecosystem fundamentals
IOT Platforms
Smart Cities
Protocolos - Conectividad - Gateways
Masterclass - IoT Business Case
Ecosystem fundamentals
IOT Platforms
Smart Cities
Exponential Technologies
Exponential Technologies
Blockchain
Robotics
Fabricación Aditiva
Metaverso: AR/VR Technologies
Quantum Computing
Health Tech
Energía
Robotics
Fabricación Aditiva
Metaverso: AR/VR Technologies
Quantum Computing
Health Tech
Energía
Data Science
Data Science
Artificial Intelligence
Data Preprocessing
Modelos de Clasificación
Machine Learning
Data Preprocessing
Modelos de Clasificación
Machine Learning
Aplicaciones y Modelos de Negocio
Aplicaciones y Modelos de Negocio
Exponential Business Models
Digital Mastery Framework
Business & Revenue Models
Digital Business Platforms
Proyecto Final
Digital Mastery Framework
Business & Revenue Models
Digital Business Platforms
Proyecto Final
Módulo 4
Innovability
Innovation
Innovation
Introduction
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Sustainability
Sustainability
Sustainability in business and society
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Design
Design
Design Fundamentals
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Execution
Execution
Principle of Execution
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
Módulo 4
Innovability
Innovation
Innovation
Introduction
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Sustainability
Sustainability
Sustainability in business and society
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Design
Design
Design Fundamentals
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Execution
Execution
Principle of Execution
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
Módulo 5
Leadership & Management
Understanding and Solving Complex Business Problems
Understanding and Solving Complex Business Problems
Overview of the 4+ Capabilities of Leadership Framework
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Transforming Your Leadership Strategy
Transforming Your Leadership Strategy
Overview of the 4+ Capabilities of Leadership Framework
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Creating High Velocity Organizations
Creating High Velocity Organizations
Discovery Dynamic As Source Of Sustained Advantage
The Promises We Make And Those That We Keep: Personalizing Your
Team’s Performance
Basic Thinking: Discovery Oriented Management
Psychology of Getting Things Done
Failure Modes: Mrs. Romanov Videos
Tools & Tactics to Support High Velocity Learning
The Learning Leader and Innovation
The Promises We Make And Those That We Keep: Personalizing Your
Team’s Performance
Basic Thinking: Discovery Oriented Management
Psychology of Getting Things Done
Failure Modes: Mrs. Romanov Videos
Tools & Tactics to Support High Velocity Learning
The Learning Leader and Innovation
Unlocking the Power of Perspectives
Unlocking the Power of Perspectives
Functional Fixedness
Clarity & Alignment of Perspective
Collective Gathering & Alignment of Perspective
Holding Multiple Perspectives
Perspective & Identity
Practice Authorship
Power of Unlocking Perspectives in Culture
Guiding Perspectives in Changing Context
Intention Lab
Clarity & Alignment of Perspective
Collective Gathering & Alignment of Perspective
Holding Multiple Perspectives
Perspective & Identity
Practice Authorship
Power of Unlocking Perspectives in Culture
Guiding Perspectives in Changing Context
Intention Lab
Módulo 5
Leadership & Management
Understanding and Solving Complex Business Problems
Understanding and Solving Complex Business Problems
Overview of the 4+ Capabilities of Leadership Framework
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Transforming Your Leadership Strategy
Transforming Your Leadership Strategy
Overview of the 4+ Capabilities of Leadership Framework
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Using the 4+ Capabilities for Change
Inventing: The 4-Player Model
Visioning Exercise I & II
Creating High Velocity Organizations
Creating High Velocity Organizations
Discovery Dynamic As Source Of Sustained Advantage
The Promises We Make And Those That We Keep: Personalizing Your
Team’s Performance
Basic Thinking: Discovery Oriented Management
Psychology of Getting Things Done
Failure Modes: Mrs. Romanov Videos
Tools & Tactics to Support High Velocity Learning
The Learning Leader and Innovation
The Promises We Make And Those That We Keep: Personalizing Your
Team’s Performance
Basic Thinking: Discovery Oriented Management
Psychology of Getting Things Done
Failure Modes: Mrs. Romanov Videos
Tools & Tactics to Support High Velocity Learning
The Learning Leader and Innovation
Unlocking the Power of Perspectives
Unlocking the Power of Perspectives
Functional Fixedness
Clarity & Alignment of Perspective
Collective Gathering & Alignment of Perspective
Holding Multiple Perspectives
Perspective & Identity
Practice Authorship
Power of Unlocking Perspectives in Culture
Guiding Perspectives in Changing Context
Intention Lab
Clarity & Alignment of Perspective
Collective Gathering & Alignment of Perspective
Holding Multiple Perspectives
Perspective & Identity
Practice Authorship
Power of Unlocking Perspectives in Culture
Guiding Perspectives in Changing Context
Intention Lab
Adrián De La Iglesia
Innovation Project Manager
Alberto Rodriguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Alvaro Montero
Head of Data
Ana Belén Rueda
Advanced Analytics & Data Science Project Director
Carlos Picazo
Co Founder, Strategy & Finance Leader
Fabiola Pérez
CEO
Diego García
CEO
Daniel Alonso
VP Q-commerce
Ver todos
Fórmate con profesionales
de compañías líderes
de compañías líderes
Adrián De La Iglesia
Innovation Project Manager
Alberto Rodriguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Alvaro Montero
Head of Data
Ana Belén Rueda
Advanced Analytics & Data Science Project Director
Carlos Picazo
Co Founder, Strategy & Finance Leader
Fabiola Pérez
CEO
Diego García
CEO
Daniel Alonso
VP Q-commerce
Ernesto Barroso
Business Venturing
Andrés Escribano
IoT Global Business Director
Andrés Haddad
CEO
Amaya Carriba
Head of Data Governance
Fernando Aparicio
Director
Jordi Fernández
E-Business Director
Jorge Artieda
Manager Skill Center Connected Things
Sven Schaffrath
Head of Marketplace
Victor De La Fuente
Digital Commerce Strategy
Jorge Muñoz
Head of Marketing & Digital Advertising
Jose Antonio Ondivela
Smart Cities Solutions Director
Miguel Carpio
Business Innovation Officer
Miguel García
Software Craftman
Pablo Perez
Head of Market Insights
Ricardo Pabón
Head of Marketing
Fernando Sandoval
Head of Innovation Hub Europe
Raimundo Burguera
Co-Founder
Juan Galiardo
Global Head of Markets
Fórmate con profesionales
de compañías líderes
de compañías líderes
Adrián De La Iglesia
Innovation Project Manager
Alberto Rodriguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Alvaro Montero
Head of Data
Ana Belén Rueda
Advanced Analytics & Data Science Project Director
Carlos Picazo
Co Founder, Strategy & Finance Leader
Fabiola Pérez
CEO
Diego García
CEO
Daniel Alonso
VP Q-commerce
Ernesto Barroso
Business Venturing
Andrés Escribano
IoT Global Business Director
Andrés Haddad
CEO
Amaya Carriba
Head of Data Governance
Fernando Aparicio
Director
Jordi Fernández
E-Business Director
Jorge Artieda
Manager Skill Center Connected Things
Sven Schaffrath
Head of Marketplace
Victor De La Fuente
Digital Commerce Strategy
Jorge Muñoz
Head of Marketing & Digital Advertising
Jose Antonio Ondivela
Smart Cities Solutions Director
Miguel Carpio
Business Innovation Officer
Miguel García
Software Craftman
Pablo Perez
Head of Market Insights
Ricardo Pabón
Head of Marketing
Fernando Sandoval
Head of Innovation Hub Europe
Raimundo Burguera
Co-Founder
Juan Galiardo
Global Head of Markets
Próxima
convocatoria
convocatoria
Fecha inicio
Octubre
2023
2023
Horario
Lunes - Jueves
18:30 - 22:30
18:30 - 22:30
Duración
18 meses
400 horas
400 horas
Plaza
25 personas
Está a 3 pasos de convertirte en un experto en Digital Business
Está a 3 pasos de convertirte en un experto en Digital Business
Paso 1
Envía tu CV
Déjanos conocer tu perfil para confirmar que este es el curso que necesitas
Paso 2
Entrevista
Es la oportunidad de poder conocernos y aclarar todas las dudas que tengas
Paso 3
Admisión
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